How to get your business to show up on Google
Five or six concrete steps to get a local business found on Google, in order, written for the person who runs the business.
11 June 2026 · 7 min read
Plain, practical guides on getting a small business website right, from what it should cost to what to put on it. Written for people who run the business.
Five or six concrete steps to get a local business found on Google, in order, written for the person who runs the business.
11 June 2026 · 7 min read
For a carpenter the website is the work itself. How to photograph your joinery and turn referrals into booked jobs.
7 June 2026 · 6 min read
The customer is already a little worried about choosing wrong. The pages and certifications that turn that into a booking.
27 May 2026 · 8 min read
The phrase means different things to different sellers. Here is what a good service covers, and the questions to ask before you pay.
6 May 2026 · 7 min read
A consultant sells judgement, which is hard to show. The smaller, clearer site that tends to win the work.
15 April 2026 · 8 min read
Feature lists blur together. What actually separates builders is how much work they leave you, and how easily you can leave.
25 March 2026 · 9 min read
A plumber's site is judged in seconds by someone with a leak. The pages and trust signals that earn the call.
4 March 2026 · 8 min read
From free builders to agencies, with the running costs that most quotes leave out of the figure.
11 February 2026 · 7 min read